KeywordsPlus conducts web-based searches to locate those keywords most effective for your business. Effective keywords bring success in Pay-Per-Click advertising and Search Engine Optimization\; the two most effective ways to drive traffic to your website, and increase sales. Its easy to think of a handful of keywords. PPC providers may even supply tools to identify a few keywords. KeywordsPlus covers a much wider range of keywords, to achieve your website's full potential in drawing visitors. KeywordsPlus is thorough, yet extremely easy to use. In the Main Screen you initially enter a few words or phrases describing your business, product, or website. When you click \\Get Keywords\\ the program identifies websites with similar characteristics.